Autori: Bonetti, Enrico , Mattiacci, Alberto , Musolino, Andrea Roberto , Bartoli, Chiara
Titolo: The role of Geographical Indications in the European Union. A systematic literature review
Periodico: Micro & macro marketing
Anno: 2022 - Volume: 92 - Fascicolo: 2 - Pagina iniziale: 276 - Pagina finale: 308

This paper aims to consolidate the state of academic research in the economic and managerial fields on Geographical Indications. The main objective is to point out relevant streams of research and to find gaps in the literature in order to draw out future research as suggested by scholars. A Systematic Literature Review was carried out and led to the analysis of 80 articles on top journals, covering publications since 1992. Both quantitative and qualitative analysis were carried out. The results of the quantitative analysis bring out the growing importance of the subject throughout the years and reveal the type of resources and of journals reviewed. Furthermore, the list of methods employed and the products investigated were seen. Qualitative analysis is structured around four study lines: Product, Consumer, Value system and Brand. The article underlines research gaps and draws a detailed agenda of cross-topic key research questions to deepen the understanding of the economic and marketing value of Geographical Indications


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SICI: 1121-4228(2022)92:2<276:TROGII>2.0.ZU;2-
Testo completo: https://www.rivisteweb.it/download/article/10.1431/103773
Testo completo alternativo: https://www.rivisteweb.it/doi/10.1431/103773

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