Autori: Graffigna, Guendalina, Pessato, Maurizio, Castiglioni, Cinzia, Bonanomi, Andrea
Titolo: L'Assirm Innovation Index (AII): una metrica della dinamica d'innovazione Paese
Periodico: Micro & macro marketing
Anno: 2016 - Volume: 74 - Fascicolo: 2 - Pagina iniziale: 321 - Pagina finale: 336

In the wake of the Global Financial Crisis, most European countries need to find a trigger for kick-starting a new social and economic development. History shows that even in times of crisis there could be room for new ideas and opportunities, which could make countries enter a new era of changes. In a «knowledge economy», innovation appears to be a key factor for triggering such social and economic development. However, finding a way to measure «innovation» can be challenging, as it is a pervasive and multidimensional construct. That is why the Assirm Innovation Index (AII) aims to be a new measurement for countries' dynamics of innovation. Taking into account three different dimensions (creation of ideas, enabling conditions, and economic trust), the AII attempts to be a diagnostic tool able to measure potential dynamics of innovation with a trimestral release.




SICI: 1121-4228(2016)74:2<321:LII(UM>2.0.ZU;2-6
Testo completo: https://www.rivisteweb.it/download/article/10.1431/83718
Testo completo alternativo: https://www.rivisteweb.it/doi/10.1431/83718

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