Autori
Emma Milani Marin, Laura
Cecilia Jacomuzzi, Alessandra
Oscar Smith Pezua Sanjinez, Jeremy

Titolo
Insects as food: Knowledge, desire and media credibility. Ideas for a communication
Periodico
Rivista di studi sulla sostenibilità
Anno: 2021 - Fascicolo: 2 - Pagina iniziale: 385 - Pagina finale: 396

Insects as food is a recommended cultural shift by the FAO, especially among Western consumers. The objective of this study is to understand those elements, which can most contribute to explaining the desire to eat insects as food. There-fore, we evaluated people’s knowledge and beliefs about the benefits deriving from the farming and consumption of insects, for the health of man and the plan-et. Furthermore, we investigated people’s perceived credibility towards the main sources of communication that can convey information on insects as food. Final-ly, some suggestions for possible future communication campaigns are presented.



SICI: 2239-1959(2021)2<385:IAFKDA>2.0.ZU;2-O
Testo completo: http://www.francoangeli.it/riviste/Scheda_Rivista.aspx?IDArticolo=70298&Tipo=Articolo PDF

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