Autore
Sandford, Jodi L.

Titolo
You are the Colour of My Life: Impact of the Positivity Bias on Figurativity in English
Periodico
Textus
Anno: 2017 - Fascicolo: 1 - Pagina iniziale: 223 - Pagina finale: 240

The objective of this paper is to clarify what types of embodied linguistic mechanisms are activated when we elaborate figurative speech about COLOUR/SEEING. Embodied theories of "negativity" and "positivity" biases have been posited in relation to language. According to behavioural and evolutionary studies a 'negativity bias' modifies the way humans react and process surrounding events, and has been tested in different realms of cognition, including corpus linguistics. The positivity bias - the Pollyanna hypothesis - affirms that humans tend to talk about the bright side of life. Good "positive" words are more prevalent, more meaningful, more diversely used, and more readily learned than "negative" words. I discuss possible conceptual underpinnings that explain the impact of positivity and negativity biases in processing visual figurativity in linguistic tasks.



SICI: 1824-3967(2017)1<223:YATCOM>2.0.ZU;2-Z
Testo completo: https://www.rivisteweb.it/download/article/10.7370/87675
Testo completo alternativo: https://www.rivisteweb.it/doi/10.7370/87675

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