Autore
Brondoni, Silvio M.

Titolo
Global capitalism and sustainable growth. From global products to network globalisation
Periodico
Symphonya
Anno: 2014 - Fascicolo: 1 - Pagina iniziale: 10 - Pagina finale: 31

From the beginning of 2010s and up to these years, a fourth phase of globalisation produced a structural change in networks competition. Over the last years, a neo-liberal spiral in the search for minimal production and marketing costs increasingly marked firms. As a result, companies are nowadays exposed to socio-environmental forces on a vast scale, facing the new drivers of global capitalism that specifically regard Health; Energy; Food; Communication. This calls for a modern code of corporate social responsibility that clearly demonstrates the company's global corporate responsibility in the overall framework of sustainable growth.



SICI: 1593-0300(2014)1<10:GCASGF>2.0.ZU;2-H
Testo completo: http://symphonya.unimib.it/article/download/2014.1.02brondoni/10672

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