Associazione ESSPER
periodici italiani di economia, scienze sociali e storia
periodici italiani di economia, scienze sociali e storia
Risultato della ricerca: (11 titoli )
| Marketing in an experiential perspective: Toward the "Experience Logic" |
Mercati e competitività - 2017
| Dynamic capabilities in retailers' marketing strategies: Defining an analysis model |
Mercati e competitività - 2017
| SIM Talk 2016: Retail - Consumptions - Digital |
Mercati e competitività - 2017
| Cause-Related Marketing and Trust: Empirical Evidence on Pinkwashing |
Mercati e competitività - 2017
| Towards an online approach to university public engagement: An exploratory analysis of website content |
Mercati e competitività - 2017
| Beyond the "mobile versus PC" dichotomy: Profiling online shoppers based on device usage |
Mercati e competitività - 2017
| Service Quality, Behavioural Intentions and Lipstick effect. Evidence from a Masstige context |
Mercati e competitività - 2017
| The links between territorial marketing, regional sustainability policies and the brand positioning of a small firm: An analysis of best practice in the dairy sector |
Mercati e competitività - 2017
| Reviews |
Mercati e competitività - 2017
| Errata corrige Mercati & Competitività 2017, 1 |
Mercati e competitività - 2017
| Errata corrige Mercati & Competitività 2017, 1 |
Mercati e competitività - 2017