Associazione ESSPER
periodici italiani di economia, scienze sociali e storia
periodici italiani di economia, scienze sociali e storia
Risultato della ricerca: (8 titoli )
| Book reviews |
Mercati e competitività - 2007
| 'Marketing challenges in a connected world' virtual roundtable |
Mercati e competitività - 2007
| Market orientation and internet in supply chain management: an empirical investigation |
Mercati e competitività - 2007
| Stakeholders event evaluation: Notte Bianca case study |
Mercati e competitività - 2007
| Opportunities and risks of international franchising in the italian hotel industry |
Mercati e competitività - 2007
| Centralization versus decentralization of marketing activities of leading italian firms: towards an integrated global approach? |
Mercati e competitività - 2007
| Shopping motivations as state and trait antecedents: an explorative study |
Mercati e competitività - 2007
| The impact of consumption goal on perceptual, cognitive and affective responses to retail environments: a conceptual framework |
Mercati e competitività - 2007