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Articoli pubblicati da: Watkins, Trevor


Risultato della ricerca: (5 titoli )

Banks and developments in the personal financial services market: evidence from a questionnaire survey
International journal of bank marketing - 1986
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Consumer convenience or sophistication? A crucial question in bank services marketing
International journal of bank marketing - 1985
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Developing new personal financial products. Some evidence of the role of market research
International journal of bank marketing - 1989
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Optimising bank service provision: a simulation approach
International journal of bank marketing - 1984
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Personal financial services: marketing strategy determination
International journal of bank marketing - 1989
Scheda completa: full text, export citazione, ACNP, libri su BNCF