Risultato della ricerca: (11 titoli )
Marketing in an experiential perspective: Toward the "Experience Logic" |
Mercati e competitività - 2017
Dynamic capabilities in retailers' marketing strategies: Defining an analysis model |
Mercati e competitività - 2017
SIM Talk 2016: Retail - Consumptions - Digital |
Mercati e competitività - 2017
Cause-Related Marketing and Trust: Empirical Evidence on Pinkwashing |
Mercati e competitività - 2017
Towards an online approach to university public engagement: An exploratory analysis of website content |
Mercati e competitività - 2017
Beyond the "mobile versus PC" dichotomy: Profiling online shoppers based on device usage |
Mercati e competitività - 2017
Service Quality, Behavioural Intentions and Lipstick effect. Evidence from a Masstige context |
Mercati e competitività - 2017
The links between territorial marketing, regional sustainability policies and the brand positioning of a small firm: An analysis of best practice in the dairy sector |
Mercati e competitività - 2017
Mercati e competitività - 2017
Errata corrige Mercati & Competitività 2017, 1 |
Mercati e competitività - 2017
Errata corrige Mercati & Competitività 2017, 1 |
Mercati e competitività - 2017