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Service-mix: new channels and consumption patterns in services: guest editorial |
Service-mix: new channels and consumption patterns in services: special issue / Guest Editors: Beatrice Luceri, Elisa Martinelli, Juan Carlos Gázquez-Abad |
Luxury tourism in sustainable accommodation: what can compromise the tourist experience? An analysis of glamping in Italy |
Marketing Approach to Hotel Patronage and Product Quality During COVID-19 |
When does live art stick you to the screen? Evidence from audience’s behavior towards broadcasted contents during the first lockdown |
New shopping behaviors in a changing environment |
Predictors of cross-buying in grocery retailing: the role of non-traditional product/service categories |
Fashion rental as a new and innovative channel alongside fashion retail |
Next-Generation Museum: A Metaverse Journey into the Culture |
Developing effective customer solutions: an associative learning perspective |